Evaluation - Institutions -improved

Like in my research a planning I thought that a media institution that distributes magazines such as Q and NME may distribute a magazine such as the one I created as they are similar products. My magazine is similar to NME and also Q i have used conventions from both the two magazines, and the music in my product are similar to the type of music in both the two magazines. The layout of my product is much more similar to NME but the images are more similar to Q.

I found that Q is produced by bauer media group who are a private publishing company.

It says that “Bauer Publishing is the largest privately owned publisher in Europe,
publishing in Germany, France, Spain, Portugal and the United Kingdom.

Additionally, H. Bauer   publish in the United States and Mexico. H. Bauer Publishing entered the U.K. market with Bella magazine in 1987. Introducing a new format that mixes previously unseen real life editorial and exciting service features, Bella made a significant impact on the women's market. The company gained attention again in 1990 with the launch of Take a Break magazine. Touching the lives of millions of women with its unique blend of upfront real life and competitions, the title quickly became market leader. Despite strong competition, Take a Break has maintained its no.1 status, currently selling over 1 million copies a week. The 1990's saw H. Bauer further strengthen its portfolio with the launch of TV Quick in 1991, that's life! in 1995 and TVChoice in 1999. There are also fifteen successful puzzle titles within the stable. Managing these distinctive brands, H. Bauer Publishing is a major presence in the UK magazine market with a considerable market share. At the beginning of 2008, Bauer expanded its portfolio further by acquiring Emap’s Radio and Consumer Magazine divisions and changed the name of these new UK businesses to Bauer Media. With the recent addition of the former Emap Consumer Media titles, Bauer is now the largest consumer magazine publishing company in the UK.”

 

NME is published and distributed by IPC media, they are owned by Time Inc, who is owned by Time Warner. IPC media is the UKs leading consumer magazine publisher, there have produce over 85 magazine and their magazines are read by around 27 million people in the UK and they have online branches which reach to almost 20 million monthly users. Through them making so many different magazines all aimed at specific target audiences they reach everyone. Similar to my magazine they are both similar genre of music however mine contains more recent music rather that particular artists. They also all tend to use the same kind of layouts in the pages making sure all the relevant info is included. There is relevant coverlines in the same way to mine but mine targets teenage girls and not so much boys. My product has a different target audience of girls and the colours, fonts and language reflect that. Since IPC has never published and distributed a music magazine that is very much the same as mine, I think they would have a change and also it’s another specific audience they can reach. 

BBC magazine produce Top of the pops magazine, BBC magazines is a department of BBC worldwide who are owned by the BBC. BBC magazine is the UKs fourth largest magazine publish and the third largest publisher in terms of revenue and the UKs numbers one publisher for subscriptions. BBC magazine is not just in the UK, it has 43 licensed editions of magazines in over 55 countries.